The idea of the website dedicated to Fiat Punto – the state-of-the-art car of Fiat – was very simple: take the user to have a testdrive
inside the web. Visualizing the panel right in front of you and a video showing a highway, the user could experiment the sensation
of driving, knowing its several features and also use the chat to comment each detail of the car.





Design Direction, Conception, Design and Illustration
At Agência Click For Fiat

Awards: Big Idea Chair Brasil, Wave Festival - Silver, Prêmio ABEMD - Silver, Clube de Criação de São Paulo - Bronze,
Festival Internacional de Publicidade em Língua Portguesa - Sinos PT - Bronze