We created a big interactive platform, which gathered in a single channel the various contents generated by the brand. The web portal didn’t follow the standard format. Instead of the traditional menu, areas were defined based on moments of consumption. Browsing was integrated into social networks. More than just seeing the contents, the users are called on to comment and contribute with new materials. A live platform that is fun and connects consumers through the brand.



My Role: Concept, lead design, art direction, illustraion and team management

Client: Skol
Agency: F/Nazca Saatchi & Saatchi
Concept: Pedro Burneiko, Bruno Costa, André Arteze and Fabio Simões
CD: Fabio Simões
Developers: Wikitoria
Motion: MF
Copywriter: André Arteze e Lins Ricon